Communications Audit at Church Marketing Sucks

I’m back at Church Marketing Sucks this month, this time writing about some potential communications channels churches can utilize. Check it out!

Communication Audit: 24 Potential Channels to Consider 

Sometimes, it feels like our church communication efforts are floundering.

We see other churches do something amazing (fight that temptation to compare) and we wonder if we could “borrow” the idea.

But then we have so much on our plate. It might be time for a communication audit.

Perhaps you have the right channels, but poor timing. Maybe you have enough money, but you’re putting it into the wrong channel. Maybe a method you’ve always thought is the most effective actually isn’t.

Taking an inventory can help you figure out what’s working, what isn’t and what you might consider adding. This step is so easy to overlook but so important.

Think about this carefully: Are you using the right communication channels for your church? (Emphasis on your church; what works for the church around the corner might not work for your church.)

Look through this list for just a few of your options. You can reach out to your community in a variety of ways…

Read more at Church Marketing Sucks’ website.


Church Bulletin Do’s and Don’ts: Guest Post on Church Marketing Sucks

This week, I published a blog post for Church Marketing Sucks, where I wrote several pieces last summer. It’s always a treat writing for this nonprofit. Check out the article below!

Church Bulletin Do’s and Don’ts: A Visitor’s Perspective

It’s great to see the discussions on bulletins here on Church Marketing Sucks. But most of these articles are written by the creators of bulletins, not necessarily the users.

As a born-and-bred Lutheran with six years of attending an evangelical-free church and three-and-a-half years at a Bible college, I’ve seen my fair share of bulletins. As a parishioner, you can’t expect everything to be perfect.

But since a bulletin is the front door to a church, you expect that the bulletin will be helpful, especially on your first visit. While there are pros and cons to getting rid of the bulletin altogether, plenty of people prefer to keep the weekly print bulletin.

Here are some most common do’s and don’ts for church bulletins:


5 Things I Wish I’d Done Differently in College

I have been at my first full-time, legit, salaried job outside of college for a few weeks now, and I absolutely love it! The small time away from school has already shown me what I regret a little about my college career. If you’re a recent grad like me, maybe some things on this list will resonate with you. And if you’re still slogging through college, take a peek through this list. Maybe my regrets don’t have to be yours.

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It’s hard to make time for what you love, but seriously, instead of vegging out on Facebook for 15 minutes as a “break,” why didn’t I read for fun? I read now during my lunch breaks, and it’s amazing how refreshed I feel after just 25 minutes. Not to mention, during my last semester in school, I discovered that I could read while power walking on the treadmill. It made exercising much more fun. I wish I’d made more time for that in school rather than allotting little pockets of time for social media.

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Going After It with a Club: Writing Creatively Again

If you’re anything like me, you probably had a time in your life where writing was as necessary as sleep. You wrote about as many things as you could as much as you could, and you often found that your fingers couldn’t keep up with your thoughts. After all, it’s an intoxicating feeling to have your brain churning with stories that are for your pleasure alone and to feel that those ideas are good ones.

But again, if you’re like me, that’s a thing from the past. You’re not quite sure where those ideas went or how to get them back. I began to stop writing for fun as I entered college, where writing became more about pleasing my professors than about pure enjoyment.

And to be honest, that wasn’t all bad. We all need mentors to stretch us, to point out our flaws, and to help us overcome them. I’m immensely grateful for the education I received, for both creative and professional writing. But when I sit down to write something just because I want to (instead of a portfolio addition), all my ideas are stagnant. I miss it, and I’m not sure how to get it back.

“You can’t wait for inspiration. You have to go after it with a club.” –Jack London

We’ve all heard it before. But what does “going after it with a club” even mean? Here are some of my interpretations:

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5 Stretches and Exercises You Can Do in Your Cubicle

Regardless of whether you’re a freelance writer or a receptionist, chances are you have to sit down a lot for your job. While standing desks are an option for some, not everyone can take advantage of that excellent tool. I belong in that category when I’m writing, and after I sit for long periods of time, my posture and energy level plummet. So, how can you best take care of yourself when you’re stuck sitting for an entire day? Check out some of these stretches and exercises that wake up the blood after a few hours in your cubicle.

1. Spine Stretch

Before you picture trying to lie down underneath your desk, hold on. This stretch does wonders for your spine alignment and is a good break from staring at your computer screen.

  1. Take your fingers off the keyboard, and place them on your knees. Straighten your back as much as possible.
  2. Raise your hands high above your head, straightening your arms and lengthening your spine. Sit tall.
  3. Keep your arms straight, and begin to lower them until they are perpendicular with your shoulders.
  4. Hold them here as you feel your shoulders drop some of their tension. Repeat Steps 2-4 as many times as you need.

Note: Try your best not to tense up too much when your hands are in the air. Keep breathing, and let the energy flow through your fingertips.

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